Events, Sponsorship and Experiential

Cape Town's 2018 festival season: Events, Sponsorship and Experiential As Cape Town's busy festival season winds down, we'd like to reflect on how experiential plays a role in ensuring festival and sponsor success. Established festivals like Rocking the Daisies, We Love Summer, Kirstenbosch Summer Concerts, SpiritFest amongst others continue to deliver great event experiences. 2018 [...]

Bold Adventures, Part 1: Lipton Ice Tea & We Love Summer

LIPTON ICE TEA ACTIVATION CAMPAIGN & WE LOVE SUMMER We've had the pleasure of working with both brands throughout season - We Love Summer's event design & production, and Lipton Ice Tea's activation campaign. A power partnership Our season kicked off with an exciting partnership between We Love Summer and Lipton Ice Tea at the Blue [...]

By |April 13th, 2017|Event Production, Experiential Marketing|0 Comments

The Unlimited Potential of Experiential Marketing: Just Do It

Amid the hype of the Olympic Games & Usain Bolt (was there anything else?), Nike launched a 17 day experiential marketing treat for the people of Manila in the form of the brilliant Nike Unlimited Stadium and #Unlimited marketing campaign. You have to give it to them... Nike have done it, again. https://www.youtube.com/watch?v=mwm1QvbOv64 (https://www.youtube.com/watch?v=mwm1QvbOv64) [...]

By |September 7th, 2016|Experiential Marketing|0 Comments